W3bstore Review

Ideal for

  • Small- and medium-sized retailers
  • Retailers wanting to integrate their online and physical operations
  • Store-based retailers looking to try out Ecommerce quickly and cheaply
  • Pursuing a lean or agile Ecommerce strategy

In a Nutshell

W3bstore.com provides a dedicated Ecommerce site builder that enables retailers to sell online and in-store across multiple stores and brands.

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  • Manage online and offline retail from single dashboard
  • Scalable for multiple channels and multiple locations
  • Optimized for mobile
  • Easy setup
  • 30-day free trial


  • Starter package has limited functionality
  • Fewer advanced marketing tools than some competitors


When opening a store, the first order of business is selecting a template. W3bstore offers 20 responsive templates, all of which can be customized to suit your business’s colors and branding.  You’ll then be given a chance to do the following:

  • Change your store background to any color combination.
  • Upload and fit your logo. Images can be uploaded straight from your computer or captured with a mobile camera.
  • Fill out your landing page with your own images or with stock images from w3bstore’s library. Images can be linked to other pages on your w3bstore or to an external website, either by using the source editor or basic html actions.
  • Add product details, including images, short descriptions, and pricing.
  • Depending on your subscription level, you can easily add promotional features like customer reviews, related products, and product bundles.

Payment Processing

Setting up payment processing is simple and requires only a couple of clicks. At the prompt, simply select your payment gateway provider and follow the link to receive your merchant key code. Type the code into the required field and click save to begin accepting payments.

W3bstore.com supports the following payment providers:

  • Stripe
  • Paymill
  • Braintree
  • Authorize.net
  • PayPal Pro
  • PayPal Advanced
  • PayPal Standard
  • Cybersource
  • Dwolla
  • NMI

Another plus is that you can try any advanced feature for free until your next billing cycle. To get a full month’s use out of a feature, simply wait until your monthly billing date, add the feature, and then cancel it the day before your next billing date.

SEO Tools

Your webstore and products are automatically SEO optimized to help boost your Google search rankings. If you’re looking to target new keywords, you can adjust your meta tags quickly and easily – and without needing to touch any code. Another way to boost your SEO rankings is through blogging. w3bstore actually provides a built-in blog, saving store owners the time and effort of creating an external blog and having to redirect traffic back to their webstore.

Secure Hosting

All subscription packages include secure cloud-based hosting, with no added bandwidth or storage fees. According to w3bstore.com, credit card data is stored in a secure PCI vault and never handled directly by w3bstore. In other words, it meets the basic industry standard that all customers should expect from their webstore hosting service. W3bstore’s infrastructure is built to cope with high traffic – also a necessary prerequisite for any hosting service.


One of the biggest advantages of building a store with w3bstore.com is that you can try it out for free for up to 30 days. However, you’ll need to sign up for a paid subscription package in order to activate your store and begin selling products to customers.

W3bstore offers a 4-tiered pricing system. All packages include a fully customizable online store and secure cloud hosting. The Standard plan includes marketing. The Pro plan includes everything in the Standard plan plus mobile point-of-sale and a full back office. The Enterprise plan includes everything in the Pro plan plus a multi-store back office, making it perfect for retailers with multiple locations or brands.

Customer ReviewsNoYesYesYes
Multi-Location Inventory ManagementNoNoNoYes

Customer Support Services

New customers can request a demo just by registering their email address and a password and following the prompts. As we mentioned in the “Customization” section, customers can setup and customize their store free of charge and free of any obligations – a big plus, in our opinion. For further questions, customer support staff can be reached during regular US business hours at the channels listed under “Contact Details” below.

Review in Short

Unlike many of its competitors, w3bstore.com is an exclusively Ecommerce site builder and doesn’t support other types of websites–meaning its features have been designed specifically to support Ecommerce. It is an ideal ecommerce site builder for any business wanting to build or grow its store along lean principles–that is, by eliminating waste and improving flow. Thanks to w3bstore.com, retailers can set up the simplest of online stores with a minimal amount of effort, allowing them to test the Ecommerce waters without allocating a great deal of resources and without overbuilding. At the other end of the scale, w3bstore supports large omnichannel or multi-channel retail operations. In short, it supports Ecommerce businesses of all sizes and can easily accommodate your business’s growth strategy.


A group of 10 people founded w3bstore in 2011 with the aim of building a platform to unify online and retail commerce. In 2016, they launched a turnkey omnicommerce platform or, in other words, a platform where the customer can quickly and easily open a store that integrates their online and physical stores.

Physical Address

w3bstore.com LLC

10001 West Oakland Park Blvd. Suite 302

Sunrise, FL 33351


Contact Details

Phone: 877-627-2544

Email: sales@w3bstore.com

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